Can You Spel Dissasster?

Some painting contractors don’t write so good. This may not seam like a big deel. After all, they ain’t been hired to wryte and spel. They been hired to pante. So wat if they wryte badly?

It is true that painting a house is not a spelling bee. Nor is it a math contest, but I doubt few contractors would argue that they do not need to possess and use some basic math skills. How else will they calculate a price or count their money? (On second thought, maybe they are just guessing at a price and have no money to count.)

Verbal and writing skills are not luxuries that we can do without. They are crucial business skills. They are the means by which we communicate with customers, employees, and vendors. They are the means by which we express our goals and desires.

There are a multitude of ways we can differentiate our company. Speaking and writing well is one way to do so. These skills allow us to communicate clearly and accurately. If you think this is mere rhetoric, I once was awarded a job because I was the only contractor who correctly spelled fascia. The customer told me that he figured if I can spell correctly, I can do the work correctly.

In a competitive environment, we must utilize every advantage at our disposal. Speaking and writing well will provide an advantage. If you don’t believe me, try writing your next contract in Latin. That would be just as unintelligible as writing poorly in English. And it would give an entirely new meaning to caveat emptor.

© BEP Enterprises Incorporated 2008